I help businesses fix what's broken in their customer journey, not just manage it. Over 15+ years across EdTech, travel, and publishing, I've built marketing systems, managed CRM pipelines, and run customer-facing operations for international companies.
The work I'm most proud of: I noticed students were dropping off at a specific point in our enrollment process. Nobody asked me to fix it, but I redesigned the entire journey anyway, messaging, landing pages, follow-up sequence, and it increased lead-to-enrollment conversion by 40% in six months.
That's how I work. I don't wait for a task list, I look for what's actually costing the business money or losing customers, and I fix it.
What I bring:
* Full marketing execution: social media, email campaigns, content strategy, SEO, blog management
* CRM management and lead nurturing from first contact to close
* Customer support and success across email, phone, and community channels
* Team training, coaching, and performance evaluation
* Partnership development with international organizations and universities
* Comfortable working independently with minimal oversight
I've worked with US clients, international education platforms, and a crowdfunding company serving global travelers, so I'm used to different time zones, different client expectations, and moving fast.
If you need someone to own a piece of your operation and actually improve it, not just execute instructions, let's talk.
NOTABLE SKILLS
Product Strategy & Roadmapping | Customer Journey Mapping | Documentation and Research Skills | Business Strategic Planning | Lead Generation & Conversion Optimization | B2B Relations and Satisfaction | Content and Marketing | Analytical and Problem Solving Skills | Data Reporting | User Experience and Design Knowledge | (Remote) Team Management | Social Media Management | User Research & Testing | Agile Methodologies | Cross-functional Collaboration | Training, Coaching and Evaluation Practices | Technical and Skills Training | Crowdfunding Practices