Your Facebook and Instagram Ads are running, but your sales and ROAS are not where they should be.
This is one of the most common problems I see with Shopify and DTC eCommerce brands. Budgets are being spent without accurate tracking, a clear strategy, or proper optimization, which can lead to inconsistent and unprofitable campaigns.
Hi! I’m Bobby John, but you can call me Yogi. I have nearly 3 years of experience in Meta Ads, influencer marketing, and creator partnerships. I help eCommerce brands build better campaigns, test different creatives and angles, and scale what is actually working.
I have successfully managed an eCommerce campaign with a monthly ad spend of $20K to $35K while maintaining a 2x to 4x Return on Ad Spend (ROAS). Through continuous testing and optimization, we were also able to lower the CPA or CPP.
Successful Meta Ads do not start with bigger budgets. It starts with having the right data, the right strategy, and the right creatives.
A media buyer's job is not just to launch ads and spend the budget. It needs to constantly analyze the data, identify what is working and what is not, and make changes that improve performance.
What I Can Do to Elevate Your Brand or Business:
• Develop a marketing strategy for the campaigns we launch
• Work with UGC creators and influencers to produce creatives for your campaigns
• Launch and manage ad campaigns based on performance
• Optimize campaign performance and retargeting
• Launch new ad creatives, angles, and copy variations
• Create audiences and test new targeting opportunities
• Provide daily, weekly, and monthly campaign reports with recommendations that can help drive growth
MY PROCESS
⇢ Audit Analyze your account, tracking setup, and creative performance.
⇢ Tracking Setup Check and fix your Meta Pixel, Conversion API, and server side tracking.
⇢ Strategy and Testing Build creative and audience testing frameworks based on your goals.
⇢ Optimization and Scaling Improve ROAS and scale profitable revenue.
Let's discuss your growth goals. I'll review your current Meta Ads setup and identify the biggest opportunities to improve ROAS, reduce wasted spend, and scale profitable revenue.
