🔥 𝟯.𝟲𝟯 𝗥𝗢𝗔𝗦 | 𝟯𝟮𝟳 𝗽𝘂𝗿𝗰𝗵𝗮𝘀𝗲𝘀 at €𝟮𝟭.𝟴𝟯 𝗖𝗣𝗔 | 𝟱𝟵𝟱 𝗽𝘂𝗿𝗰𝗵𝗮𝘀𝗲𝘀 from €𝟮𝟲.𝟱𝗞 in Meta ad spend | $𝟮,𝟱𝟬𝟬 Combined Daily Ad Spent
🎯 Lead generation: 𝟳𝟬,𝟳𝟮𝟲 website registrations at ₱𝟰.𝟳𝟯 𝗖𝗣𝗟.
I help DTC & eCommerce brands turn Meta Ads into profitable growth and I help service-based businesses and agencies generate high-quality leads — through smart testing, daily optimization, creative analysis, and scaling decisions backed by real data.
And I don't just talk strategy. 𝗛𝗲𝗿𝗲 𝗮𝗿𝗲 𝗿𝗲𝗮𝗹 𝗿𝗲𝘀𝘂𝗹𝘁𝘀 𝗳𝗿𝗼𝗺 𝗮𝗰𝗰𝗼𝘂𝗻𝘁𝘀 𝗜'𝘃𝗲 𝗺𝗮𝗻𝗮𝗴𝗲𝗱:
📈 𝗥𝗘𝗔𝗟 𝗥𝗘𝗦𝗨𝗟𝗧𝗦
🔥 𝟯.𝟲𝟯 𝗥𝗢𝗔𝗦 — Luxury watch eCommerce brand
$2,692 in spend → $9,768 in purchase conversion value in 14 days.
𝗧𝗼𝗽 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗶𝗻𝗴 𝗮𝗱: 𝟰.𝟳𝟯 𝗥𝗢𝗔𝗦.
🔥 𝟯𝟮𝟳 𝗣𝗨𝗥𝗖𝗛𝗔𝗦𝗘𝗦 — Health & Beauty DTC brand
€21.83 average CPA, with one ad set alone generating 261 purchases at just €19.00 CPA.
🔥 €𝟮𝟲,𝟱𝟯𝟭 𝗜𝗡 𝗠𝗘𝗧𝗔 𝗔𝗗 𝗦𝗣𝗘𝗡𝗗 — European eCommerce brand
Managed across 14 prospecting campaigns in 14 days, generating 595 purchases and reaching 1.1M+ people.
𝗧𝗼𝗽 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻: 𝟮.𝟲𝟰 𝗥𝗢𝗔𝗦.
🔥 $𝟮,𝟱𝟬𝟬 𝗖𝗢𝗠𝗕𝗜𝗡𝗘𝗗 𝗗𝗔𝗜𝗟𝗬 𝗕𝗨𝗗𝗚𝗘𝗧 — Health & Wellness eCommerce
Managed 2 Meta ad accounts and 60 active ad sets simultaneously. One daily snapshot recorded $1,281.74 in spend → 17 website purchases at $75.40 average CPA.
🔥 𝗟𝗘𝗔𝗗 𝗚𝗘𝗡𝗘𝗥𝗔𝗧𝗜𝗢𝗡 — Health Supplement Brand (Avello) Managed ABO lead generation campaigns for a DTC supplement brand selling dietary and blood pressure products. Ran 2 to 3 ad sets daily with 3 to 5 ads per ad set, monitoring CPL, lead quality, and compliance with Meta's health product policies daily across 60 active ad sets.
⚡ 𝗪𝗛𝗔𝗧 𝗜 𝗖𝗔𝗡 𝗛𝗔𝗡𝗗𝗟𝗘 𝗙𝗢𝗥 𝗬𝗢𝗨
✓ Meta / Facebook & Instagram Ads management
✓ eCommerce & DTC campaign strategy
✓ Campaign setup & structuring — CBO, ABO & retargeting
✓ Broad, Lookalike & Interest audience testing
✓ Creative testing & performance analysis
✓ Daily monitoring & optimization
✓ CPA, ROAS, CTR, CPM & CPC analysis
✓ Budget management & profitable scaling
✓ Cutting underperformers before they burn more budget
✓ Clear performance reporting — what worked, what didn't, and what we do next
💡 𝗠𝗬 𝗔𝗣𝗣𝗥𝗢𝗔𝗖𝗛
I don't believe in changing campaigns just to look busy.
I look at the numbers, identify what's actually driving purchases, cut what's wasting spend, and push budget toward what's working.
𝗜𝗳 𝘆𝗼𝘂'𝗿𝗲 𝗹𝗼𝗼𝗸𝗶𝗻𝗴 𝗳𝗼𝗿 𝗮 Meta Ads Media Buyer 𝘄𝗵𝗼 𝗰𝗮𝗻 𝘁𝗮𝗸𝗲 𝗼𝘄𝗻𝗲𝗿𝘀𝗵𝗶𝗽 𝗼𝗳 𝘆𝗼𝘂𝗿 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗻𝗱 𝗺𝗮𝗸𝗲 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻𝘀 𝗯𝗮𝘀𝗲𝗱 𝗼𝗻 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲 — 𝗹𝗲𝘁'𝘀 𝘁𝗮𝗹𝗸. 🚀
