Turning data into growth drives me. From precise documentation to finding high-potential Amazon products, I’ve built my path to Amazon PPC, helping brands optimize campaigns, boost sales, and achieve measurable results.
The Story Behind My PPC Journey...
I began my career ensuring precision and structured workflows as a Documentation Associate (2017–2021), where I honed attention to detail and process-driven strategies.
In 2022, I transitioned into Amazon product research, specializing in Online Arbitrage and Wholesale. This role gave me the chance to navigate and become deeply familiar with Seller Central while discovering high-potential products daily using data-driven methods and Keepa analysis, driving consistent sales growth for sellers.
In June 2024, I leveled up into Amazon PPC management, completing a dedicated PPC course and applying my analytical mindset to build high-performing campaigns. I combine keyword research, structured ad groups, strategic bidding, and performance metrics like ACoS, ROAS, CPC, and CTR to optimize results.
My edge lies in turning data into actionable strategies, clear reporting, and measurable outcomes—helping brands grow efficiently and effectively in the competitive Amazon marketplace.
AREAS OF EXPERTISE:
* Campaign Creation
* Keyword Research
* Negating Keywords
* Targeting* Placement
* Budgeting
* Bidding Optimization
* Analytics / Reporting
OTHER SKILLS:
* Amazon OA Product Researcher
* Wholesale Product Researcher
* Data Entry
* Canva editing
* Google Suites
* Microsoft Offices
TOOLS:
* Amazon Seller Central
* Helium10
* Brand Analytics
* Search Term Report
* Ad Console
* Keepa
* SellerAmp
* AzInsights
Portfolio: https://----------------------.-----------
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