SEM/PPC
Google Certified: Search Ads, Display Ads, Shopping Ads and Video Ads.
- End to end campaign management from keyword research to setting it up, monitoring, evaluating and optimizing campaign performance.
- Measure and report all the campaign performance and assess against goals.
SEO
- Conducted full website audit to optimize the website based on Google Searches best practices. Will do keyword research for the clients, then monitor the keywords rankings weekly/monthly.
- Improved organic search results by increasing the search engine results on page.
- Developed title tags, meta descriptions, and added relevant links to a site.
- Developed and implemented interactive marketing strategies for about 30 clients that improved search engine performance attracted users to websites and drove growth, resulting in annual traffic increases.