I built the systems that scaled a firm from 20 to 300 properties, serving as the sole backend support and managing operations without a local PM for the first year.
I am a long-term partner for founders who need someone to own the "how" so they can focus on the "what." My career is defined by two major success stories:
12 Years of Loyalty: I have supported my very first client for over a decade. As his business evolved from Real Estate to Podcasting and Coaching, I evolved with him, transitioning from property operations to full-cycle Media and Social Media management.
Scaling from 20 to 300: I provided the steady, tech-forward backend needed for a boutique property firm to grow 15x. I managed the full-cycle operations independently, proving I can bridge the gap between complex software and real-world business decisions.
How I support your business growth:
1. "Founder-Level" Intuition
I bring 12 years of experience as a trusted gatekeeper. Because I’ve stood by the same founder for over a decade, I understand the "business-owner brain." I anticipate needs, identify gaps before they become problems, and protect your time as if it were my own.
2. Systems That Work (So You Don't Have To)
I turn manual, messy workflows into simple, automated systems. Whether it’s auditing AppFolio rent rolls, managing Agentbox listings, or syncing Xero/QBO, I ensure your tech stack serves your business. I leverage AI (ChatGPT, Otter) for efficiency while applying my own judgment to ensure every output is professional and on-brand.
3. Full-Cycle Property & Media Operations
Property Management (AU/US): Expertise in leasing admin, TICA checks, maintenance coordination, and trust accounting.
Content & Media: I manage the full lifecycle of The Hidden Why Podcast, turning raw ideas into a content engine using CapCut, Audacity, and Canva.
Expert Toolkit:
Real Estate: AppFolio, PropertyMe, Agentbox, Ignite, Realworks, CoreLogic RP Data, TICA.
Operations & Finance: Xero (Certified), QuickBooks Online, GoHighLevel, Shopify, Amazon, DocuSign.
Content & AI: ChatGPT, Otter, Opus, CapCut, Audacity, Canva, Bluehost.
Collaboration: Google Workspace, Slack, MS Teams, Zoom, Dialpad, Calendly.
How We Work Together:
No Hand-Holding: I hit the ground running and manage myself.
Stability: I stay for the long haul to help you win.
Judgment: I don’t just complete tasks; I solve for outcomes.
FULL SERVICES
Property Management Support (Au, US & UK):
- Leasing admin (applications, lease prep, move-ins)
- Maintenance coordination (requests, vendors, follow-ups)
- Accounts & billing support (invoicing, reconciliation)
- Vacating & turnover process
- Inbox & task management
- Rent Roll Management
Podcast, Social Media & Content Support:
- Podcast publishing & scheduling
- Show notes & episode formatting
- Audio/video coordination
- Content repurposing (clips, captions)
- Social media scheduling
Executive & Admin Support:
- Inbox & calendar management
- Client communication
- Task & workflow organization
- CRM updates
- General admin support
Tell me the one area causing the most friction right now, and let’s solve it.