Social media marketing strategy development
Content creation and curation
Social media platform knowledge (e.g. Facebook, Twitter, LinkedIn, Instagram, YouTube, TikTok)
Copywriting and editing Graphic design and video editing Social media scheduling and publishing
Social media listening and monitoring
Analytics and data interpretation
SEO (Search Engine Optimization)
Brand management and reputation management Community management and engagement
Customer service and crisis management Influencer outreach and partnership management
Paid social media advertising
Budget management
Project management
Communication and interpersonal skills
Time management and multitasking
Creative thinking and problem-solving
