Email Marketing Specialist with 2+ years of hands-on experience helping eCommerce brands accelerate growth through strategy-led campaigns, smart automation, and high-performing retention systems.
What I Do:
- Plan, build & optimize monthly campaign calendars and automated flows tailored to customer behavior and brand goals.
- Manage the end-to-end email process — concept development, creative briefing, Klaviyo builds, testing, deployment, and reporting.
- Execute customer segmentation & list management strategies to drive repeat purchases and increase lifetime value.
- Perform in-depth account audits to uncover gaps, identify revenue opportunities, and recommend actionable strategies.
- Craft data-driven retention strategies to turn subscribers into loyal, high-value customers.
Industries I’ve Worked With:
- Fashion, beauty & luxury retail
- Wellness & CBD brands
- Home improvement & lighting suppliers
- Artisanal food & lifestyle brands
Key Highlights:
- Klaviyo Certified Email Marketer
- Worked with a Klaviyo Master Platinum agency, managing retention strategies for high-growth brands
- Agency & in-house experience for a well-rounded view of brand operations and customer behavior
- Proven record of improving open rates, click-through rates, order rates, and revenue attribution through segmentation, testing & optimized flows
What Drives Me
I’m passionate about turning inbox interactions into lasting brand relationships. Every email I create is backed by strategy, clean design, and measurable intent — with a focus on sustainable, long-term growth.
