BRAND MARKETING
- Collaborate and create strategies, plans, and ideas with the Marketing Manager to increase the perceived value of McKinley Hill.
- Build and strengthen relationships with retail partners, brands, and community partners.
- Assist 200+ retail partners store’s grand opening at Venice Grand Canal, AsiaTown, and other peripherals of McKinley Hill and McKinley West by providing advertising and PR.
- Contribute to over-all mall marketing’s revenue.
DIGITAL
- Create content and maintain existing digital assets to support all retail partners of McKinley Hill/West
- Launch digital campaigns that will strengthen the property’s brand affinity and increase retail partners’ sales.
ACHIEVEMENT: ASIA-PACIFIC STEVIE AWARDS 2019BRONZE AWARD for Innovation in the use of Events McKinley Hill Grand Christmas ParadeEmbracing Diversity, Coming Together for Christmas
- Collaborated with retail partners, notable community partners, and Taguig local government to participate in the Grand Christmas Parade.