Hi!
My name is Nicole Alexis M. Apresto. I am an SEO Specialist, Virtual Assistant, and Social Media Manager with hands-on experience in SEO strategy, technical optimization, content planning, social media management, and project coordination for remote and international clients. Proven ability to manage multiple projects, collaborate with cross-functional teams, and deliver consistent, data-backed results.
Strong background in website audits, keyword research, competitor and gap analysis, on-page and technical SEO fixes, Google Business Profile optimization, and performance tracking. Experienced in creating content briefs, internal linking strategies, and monthly SEO reports to support long-term growth.
In addition to SEO, I manage social media accounts by creating branded content calendars, platform-specific posts, and trend-based strategies to improve engagement and reach. I also work as a Project Manager, ensuring tasks are organized, deadlines are met, and communication between clients and tea-----------mbers remains smooth and efficient.
Detail-oriented, highly organized, and adaptable with strong communication and time-management skills.
- Core Skills
SEO Management & Strategy
Keyword Research & Keyword Mapping
Competitor & Keyword Gap Analysis
Technical SEO & On-Page Optimization
Local SEO & Google Business Profile (GBP) Optimization
Content Planning & Content Brief Creation
Internal Linking Strategy
Social Media Management (FB, IG, X, LinkedIn, GBP)
Content Calendar Creation & Branding Alignment
Project Management & Task Coordination
Team Collaboration & Client Communication
Data Entry & Administrative Support
Basic Graphic Design & Video Editing
- Tools & Platforms
SEO Tools
Semrush
Ahrefs
Ubersuggest
Keywords Everywhere
Screaming Frog
BrightLocal
Local Dominator
Yoast SEO
RankMath
Link Whisper
Google Tools
Google Analytics
Google Search Console
Google Business Profile (GMB / GBP)
Google Docs, Sheets, Forms
Design & Content Tools
Canva
CapCut
Promo
ChatGPT
Grammarly
Project Management & Communication Tools
ClickUp
Asana
Teamwork
Microsoft Teams
Slack
