Versatile copy leader with more than a decade of experience shaping brand voice across channels—from social and to product experiences. Known for clear messaging, clean UX microcopy, and campaigns that convert. Comfortable driving strategy end-to-end: briefing, concepting, writing, QA, and optimizing performance with partners across design, product, and marketing.
10 years of agency experience. 2 years of telco experience. Currently in the bank industry.