I'm a Marketing Manager at SM Supermalls (largest mall chain in the Philippines) with over 15 years of experience supporting high-impact digital campaigns through a balance of strategic marketing and operational discipline. I oversee the execution of initiatives across SM Malls Online ensuring they are data-driven, brand-aligned, and performance-focused.
With strengths in cross-functional coordination, budget monitoring, workflow optimization, and analytics tracking, I help translate approved marketing strategies into organized, measurable results. I work closely with internal teams and partners to ensure timely delivery, operational efficiency, and sustained digital growth.
Tools & Systems: MS Office Suite (Excel, PowerPoint, Teams, Outlook, OneNote), SAP S/4 HANA, Appsflyer, Jarvis, Canva, Google Workspace (Docs, Sheets, Drive)
