• Developed and implemented comprehensive social media strategies to boost brand awareness and engagement across Facebook, Instagram, and LinkedIn.
• Managed content creation, including writing posts, editing short video ads, and designing visually appealing content for organic and paid campaigns.
• Executed hashtag strategies to optimize reach and maximize organic engagement on social platforms.
• Edited and produced short video ads that aligned with client objectives, improving overall ad performance and audience engagement.
• Created and managed Facebook Business Ad Accounts, writing compelling ad copy that enhanced ad relevance and performance.
• Collaborated with the marketing team to maintain a consistent brand voice and message across all social media platforms.
• Monitored and optimized ad campaigns, using data analysis to increase ROI and improve advertising performance.
• Conducted competitive market research and stayed updated on Meta and digital marketing trends to keep the client's strategies innovative and effective.
Additional Contributions:
• Supported advertising customers by providing consultative advice on optimizing their social media presence.
• Designed and managed social media accounts (Facebook, Instagram, LinkedIn) for start-up companies, ensuring brand consistency from business cards to websites.
• Developed email marketing campaigns, blog posts, and promotional flyers that resonated with the target audience.
• Provided creative direction for brand collateral, including business cards, pamphlets, brochures, and logos.
• Spearheaded the creation and maintenance of websites for clients, enhancing their online presence and customer outreach.
• Generated and posted job orders and ads on various platforms, ensuring alignment with client goals.