As a freelancer I played a key role in developing and implementing social media marketing strategies that resulted in significant increases in online sales revenue. My experience includes planning, executing, and optimising paid advertising campaigns across various social media platforms, as well as conducting in-depth audience research to ensure precise targeting and improved campaign performance.
I am highly proficient in social media advertising platforms such as Facebook Ads Manager, Instagram Ads, YouTube, Google, and LinkedIn Ads, and have a strong track record of leveraging data analytics tools to track campaign performance and make data-driven decisions for optimisation. Additionally, my communication skills and client management experience have enabled me to effectively communicate campaign progress and deliver actionable insights and recommendations for improvement.
