Expectations & Responsibilities:
Develop and implement effective SEO strategies to improve website visibility and search engine rankings.
Conduct keyword research to identify target keywords and optimize website content accordingly.
Optimize website content, including meta tags, meta descriptions, and on-page content, to improve search engine rankings.
Perform ongoing keyword analysis to identify new opportunities and trends.
Monitor website performance using Google Analytics and other SEO tools and make recommendations for improvement.
Stay up-to-date with the latest trends and best practices in SEO and search engine algorithms.
Proven experience as an SEO specialist or similar role.
In-depth knowledge of SEO strategies and best practices.
Experience with SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, etc.
Strong analytical skills and attention to detail.
Excellent communication skills, both verbal and written.
Self-motivated with the ability to work independently and as part of a team.
Tools:
SEMRUSH, Bright Local, Agency Analytics, YOAST SEO Plugin, Rank Math, Ahrefs, Screamingfrog, Senuke, Ubersuggest, GA4, GSC
SEMrush Tool Kit Exam
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Backlink Management
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Keyword Research
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Google Analytics
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On-Page and Technical SEO
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SEO Fundamentals
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SEMrush Site Audit
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Technical SEO
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