I am a results-oriented Digital Marketing and Social Media Expert with a proven track record of leveraging online platforms to accelerate business growth. With extensive experience managing B2B and B2C accounts, I excel in crafting and optimizing high-impact campaigns across Meta platforms (Facebook, Instagram, WhatsApp) and Google Ads. Fluent in English and Tagalog, I deliver strategic, data-driven solutions that achieve measurable and sustainable results.
Key Competencies:
• Social Media Marketing: Proficient in end-to-end campaign management, including paid social campaigns, audience segmentation, content optimization, and A/B testing to maximize ROI. Skilled in scaling campaigns and interpreting key performance metrics such as CTR, conversion rates, and bounce rates.
• Facebook & Instagram Ads: Certified Facebook professional with a strong history of managing ad budgets exceeding $5,000 monthly, focusing on lead generation, retargeting strategies, and e-commerce integration (Facebook Shops, Instagram Shops).
• Google Ads Management: Experienced in portfolio management, keyword research, smart bidding strategies, and campaign optimization to deliver top-tier results.
• CRM & Retargeting Strategies: Expertise in utilizing CRM tools to enhance customer retention, lead nurturing, and implementing cross-platform marketing strategies.
With a strong foundation in roles such as Meta Marketing Expert at Concentrix Malaysia and Google Ads Marketing Expert at Teletech, I am passionate about driving innovation and delivering impactful marketing solutions that elevate brand visibility and foster growth.
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