Strong background in Market Research within the FMCG (Fast-Moving Consumer Goods) sector, combined with hands-on expertise in Salesforce and Microsoft Dynamics CRM platforms. Skilled in leveraging data analytics to identify market trends, consumer behavior, and competitor analysis, providing actionable insights that drive strategic decision-making and business growth. Experienced in client management to ensure strong relationships, while utilizing CRM solutions to optimize sales processes and improve operational efficiency in the FMCG industry.