Hello! I’m Cath, a results-driven Senior Digital Marketing Manager with a strong focus on media planning and media buying. I specialize in building data-driven media strategies and executing performance campaigns across Meta, TikTok, LinkedIn, Google, and Programmatic platforms to reach the right audiences and drive measurable results.
I manage the full end-to-end lifecycle of digital paid advertising—from strategic planning and buying to set-up, monitoring, optimization, and post mortems—ensuring campaigns consistently meet and exceed their objectives. Alongside media, I develop integrated content and communication strategies that align creative execution with performance goals.
I'm seeking new opportunities that offer advanced professional growth and career development.
Portfolio available upon request.
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