Content Strategy & Creation: Skilled in developing and executing engaging content plans tailored for platforms like Instagram, Facebook, Twitter/X, LinkedIn, TikTok, and Pinterest.
Platform Management: Experienced in managing daily posting, audience engagement, and account growth across multiple social media channels.
Analytics & Reporting: Proficient in using tools like Meta Business Suite, Google Analytics, and native insights to track performance, analyze trends, and optimize strategies.
Community Engagement: Strong ability to build and maintain online communities by responding to followers, managing conversations, and maintaining a consistent brand voice.
Paid Social Advertising: Knowledgeable in planning, launching, and optimizing paid campaigns using Meta Ads Manager and other ad platforms.
Trend Awareness: Up-to-date with the latest social media trends, algorithm updates, and content formats to ensure relevancy and audience growth.
Creative Tools: Proficient in Canva, Adobe Creative Suite, and video editing tools for producing high-quality visual and video content.
Collaboration & Communication: Excellent team player with experience working cross-functionally with marketing, design, and content teams.