Results-driven Digital Marketing and Paid Media Specialist with over 6 years of experience managing and optimizing data-led campaigns across Google Ads, Meta, and other key digital platforms. Proven track record in driving measurable business outcomes through strategic planning, performance analysis, and ROI-focused ad execution. Adept in Search, Display, Performance Max, and social media advertising, with hands-on experience in both agency and in-house environments. Skilled in conversion tracking, keyword research, audience segmentation, and cross-functional collaboration. Google Ads certified, with a strong command of campaign analytics and a passion for staying ahead of industry trends.
