Hi, I’m Rench, a reliable Facebook and Instagram Ads Media Buyer with hands-on experience managing real ad accounts, testing creatives, and optimizing campaigns using proven frameworks. I help businesses bring structure, clarity, and consistent improvement to their Meta Ads through data-driven decisions.
Campaign Strategy & Setup:
Facebook and Instagram ads account setup
- Audience research, targeting, and segmentation
- Campaign structure for testing and scaling
- Creative testing frameworks (hooks, formats, angles)
- Budget allocation and spend control
- Retargeting and funnel-based campaign setup
Ads Management & Optimization:
- Daily performance monitoring (CTR, CPC, CPA, ROAS)
- Analysis at the campaign, ad set, and ad level
- Identifying issues early to avoid wasted ad spend
- Scaling winning ads and pausing underperformers
- A/B testing creatives, audiences, and placements
- Clear and easy-to-understand performance reports
Funnels and Marketing Support:
- Landing page and funnel flow review
- Offer positioning and customer journey insights
- Lead generation and conversion-focused campaigns
- Marketing-related VA tasks to support ad campaigns
Tools Used:
- Meta Ads Manager
- Facebook Business Manager
- Meta Pixel and Events Manager
- Google Analytics (basic tracking)
- Google Sheets and Excel
- Canva
- Slack, Zoom, Google Meet
- Trello, GoHighLevel, ClickUp
If you’re looking for a reliable Facebook Ads media buyer, feel free to reach out.
