I’m a marketing communications, branding, and creative professional with over 13 years of experience in developing and implementing strategic marketing initiatives for the hospitality and lifestyle industries.
My career began at The Farm at San Benito, one of the world’s leading health and wellness resorts in the Philippines, where I received invaluable training in world-class customer service and luxury brand development. Among my notable contributions was managing the content for RAW! and CLEANSE!, two of the resort’s signature coffee-table books showcasing its healthy-living philosophy.
I later took on key roles in pre-opening and brand development for hospitality properties, including my work at I’M Hotel, where I helped establish the brand presence across its hotel, spa, and F&B outlets.
Over the years, I’ve expanded my expertise to include creative design, digital content development, website and social media management, and integrated brand marketing communications.
I also collaborate on independent projects with respected industry leaders and emerging brands, bringing together my passion for arts and technology to deliver thoughtful design solutions, product and service launches, business systems, and digital strategies.
Most recently, I served as Marketing & Creative Lead at One Amara Group of Companies, where I contributed to the pre-opening preparations and executed the branding and marketing efforts for its hospitality properties.
Verified
