I help businesses turn paid traffic into predictable, profitable growth.
With 3+ years of hands-on experience managing and scaling Meta (Facebook & Instagram) campaigns, I specialize in building clean, performance-driven acquisition systems for e-commerce brands, aesthetic clinics, high-ticket offers, and local service businesses.
I’ve managed ad budgets from $2,000 to $30,000+ per month, with a consistent focus on improving cost per booking, CAC, and ROAS — not vanity metrics. My approach is structured, data-backed, and designed for stability before scale.
What I provide:
• Full-funnel Meta campaign architecture (TOF–MOF–BOF)
• Structured testing frameworks for creatives and audiences
• Budget allocation and controlled scaling strategies
• Optimization based on real business KPIs, not just Ads Manager numbers
• Clear performance tracking and actionable insights
Industries I’ve Worked With
Lead Generation (Local & Service-Based)
•Aesthetic Clinics & Med Spas
•Chiropractic Clinics
•Solar Installation & Renewable Energy
•Roofing & Home Services (landscaping, contractors)
•Insurance
•Real Estate
High-Ticket Offers
•Facial Treatment Campaigns
•Masterclass & 1-on-1 Coaching Programs
•Business Coaching & Virtual Sales Training
E-Commerce (DTC Brands)
•Clothing & Apparel Brands
•Consumable Products
For lead generation, I optimize toward booked appointments and revenue.
For e-commerce, I monitor ROAS alongside ATC, IC, CTR, CPC, and CPM to ensure creative resonance and funnel health before increasing spend.
I treat ad budgets as capital. Every decision is calculated, reversible, and aligned with profitability.
If you’re looking for someone to take ownership of paid acquisition and build a system that scales responsibly, we can discuss whether there’s alignment.
