Hi, my name is Sheira Marie Salarda. I am an Amazon PPC Specialist with 2 years of experience working with Amazon sellers and brands.
My main role is to manage and improve Amazon advertising campaigns to help increase sales while keeping ad costs under control. I handle the full process of Amazon PPC, from campaign setup to daily and weekly optimization. I create and manage Sponsored Products, Sponsored Brands, and Sponsored Display ads, depending on the product and goal of the seller.
I do keyword research to find relevant and high-converting keywords, and I regularly check search term reports to remove wasteful spend and add new winning keywords. I adjust bids and budgets based on performance, season, and competition. I also help restructure campaigns when needed to improve results and make data easier to track.
I monitor important metrics such as ACOS, spend, sales, clicks, and conversions. I review campaign performance carefully and make changes step by step instead of rushing decisions. I believe consistent testing and optimization are the key to long-term growth.
I am detail-oriented and organized in my work. I communicate clearly and provide updates on campaign performance and improvements. I treat every account with care and always aim to use the ad budget wisely.
My goal is to help Amazon sellers grow their business in a steady and profitable way. I am always open to learning new strategies and improving my skills to deliver better results.
Thank you for taking the time to read my profile.
