Creative and data-driven digital marketing professional with 4+ years of experience in social media strategy, content production, and community management. Proven ability to grow brand presence through trend-driven, Gen Z-focused campaigns across retail and entertainment industries. Experienced in managing end-to-end social media operations, including content editing, copywriting, publishing, strategy, and audience engagement for large-scale brands and U.S.-based music artists. Skilled in creating culturally relevant content that drives reach, engagement, and brand affinity.