Customer-focused operations leader with 10+ years managing onboarding, retention, and escalation handling for Australian B2B and B2C clients, combined with 8 years running an e-commerce business end-to-end. Experienced across the full customer and order lifecycle from client communication and supplier coordination to order tracking, post-sale service, and process building from the ground up. Comfortable making independent decisions in fast-moving, ambiguous environments, with a consistent track record of turning customer trust into measurable results, reflected in a near-perfect 5-star customer rating. Brings a rare combination of structured corporate leadership and hands-on, founder-level ownership of every part of the customer experience.