Hi, I'm Grace, a Local SEO Specialist who helps agencies and local businesses execute SEO strategies through keyword research, content planning, keyword mapping, metadata implementation, content tracking, WordPress SEO support, and ongoing SEO operations management.
Currently supporting Local SEO operations across 20+ websites in construction & remodeling, roofing, healthcare, education, event services, pet care, and multi-location businesses.
Experience Snapshot
• Supporting Local SEO campaigns across 20+ active websites
• Managing 6-month content plans and publishing workflows
• Maintaining keyword maps for local and multi-location SEO campaigns
• Coordinating monthly content deliverables and publication tracking
• Researching location-based keyword opportunities
• Implementing metadata and on-page SEO updates in WordPress
Core SEO Responsibilities
Local SEO
• Local keyword research
• Search intent analysis
• Location-based keyword expansion
• Competitor research
• Keyword opportunity identification
• Google Business Profile support
Content Planning
• Managing 6-month content plans
• Content topic planning
• Content workflow coordination
• Deliverable tracking
• Publication tracking
Keyword Mapping
• Creating keyword maps
• Maintaining keyword maps
• Mapping keywords to pages
• Identifying future content opportunities
• Multi-location SEO planning
On-Page SEO
• Metadata implementation
• Meta title optimization
• Meta description optimization
• Heading structure optimization
• Internal linking recommendations
• Content optimization support
Technical SEO Support
• Redirect implementation support
• Schema markup support
• Site structure reviews
• WordPress SEO updates
SEO Operations & Content Management
A large portion of my role involves maintaining SEO systems and ensuring campaigns stay organized and on schedule.
This includes:
• Reviewing client SEO sheets and deliverables
• Monitoring content production workflows
• Updating keyword maps as new pages are published
• Tracking monthly SEO deliverables
• Maintaining content history and publication records
• Ensuring metadata implementation requirements are completed
Tools I Use
• Ahrefs
• Google Search Console
• Google Analytics
• Screaming Frog
• WordPress
• Google Sheets
• Monday
Technical SEO Advantage
My background in web development (Elixir and Phoenix LiveView) helps me understand website structure, technical implementation, redirects, schema markup, and SEO-related website improvements.
I am detail-oriented, organized, and comfortable working with ongoing SEO processes that require accuracy, documentation, and consistent execution.
I specialize in keeping Local SEO campaigns organized and moving forward through keyword mapping, content planning, SEO documentation, content tracking, and WordPress implementation support.
gracefullyseen . my . canva . site/
