Premium Paid Media Buyer & GoHighLevel Automation Specialist
A dual-threat marketer combining high-volume UK agency paid media training with advanced GoHighLevel full-funnel engineering. Having managed and supported ad spend across up to 50 client accounts simultaneously, I thrive in fast-paced agency environments.
Because I am a dual Filipino-British citizen who spent 14 years living and working in the United Kingdom, I offer flawless native-level English communication, deep cultural alignment with Western clients, and a strict adherence to agency-level KPIs.
I don't just run ads or build workflows in a vacuum—I bridge the gap between traffic and conversions, ensuring every ad click turns into a tracked, nurtured lead and a booked appointment.
Core Expertise & How I Deliver Value
1. Paid Media Architecture (Google Ads & Meta Business Manager)
12 months experience
Agency-Scale Execution: Proven experience supporting Senior Managers across 40–50 Google Ads accounts and 16 Meta Business Manager accounts.
Ad Spend Optimization: Expert in daily performance auditing, tight budget monitoring, competitor analysis (Meta Ads Library), aggressive negative keyword implementation, and filtering out zero-conversion search terms to protect client margins.
Compliance & Targeting: Skilled in navigating strict ad copy compliance checks, audience segmentation, and mapping campaigns specifically for local lead generation (Home Services, Landscaping, Pest Control).
Advanced Google Tag Manager & Conversion Tracking
One of my strongest core skill sets is building advanced conversion tracking architectures from the ground up. I specialize in using Google Tag Manager to engineer seamless tracking loops that eliminate data blackouts and capture high-value lead behavior dynamically. My technical strengths include implementing dynamic number insertion (DNI) to trace phone call conversions directly back to specific ad campaigns, as well as configuring global conversion linkers to maintain flawless first-party attribution across modern browser privacy environments. I routinely execute deep data quality assurance by orchestrating real-time diagnostic tests in live production environments, ensuring every tracking asset fires perfectly before campaign launch.
2. Full-Stack GoHighLevel (GHL) Engineering
Workflow Automation: 12+ months of hands-on technical build experience crafting complex, trigger-based workflows that tie directly to live ad campaigns.
Lead Retention & Nurturing: Expert in setting up multi-channel follow-up sequences (Instant SMS, email, and automated voicemail drops) to trigger within seconds of an ad form submission.
CRM Infrastructure: End-to-end setup of sub-accounts, high-converting pipelines, lead-capture funnels, custom forms, and calendar/appointment systems built for high conversion.
3. Strategic Conversion Copywriting
The StoryBrand Framework: I have deeply studied Donald Miller’s Building a StoryBrand. I apply framework-driven hooks, customer-centric angles, and clear "Problem-Solution" messaging to every ad variant and landing page layout I touch. I think like a growth strategist, not just a tool technician.
Platform & Tech Stack
Paid Media: Meta Business Manager, Google Ads Editor, Google Ads Manager, Google Analytics.
Automation & CMS: GoHighLevel (Expert), WordPress.
Content & AI Leverage: Canva, CapCut, Advanced Prompting (Claude, ChatGPT, Gemini).
Operations: Google Workspace, Slack.
Work Logistics & Hardware
Availability: Flexible across US, UK, and Australian time zones. Dedicated to full-time (8 hours/day) or strategic part----------- commitments.
Communication: Native-level fluency (Filipino-British citizen, UK-resident-----------). TOEFL & TOEIC Certified.
Hardware Setup: High-spec Huawei Core i5 laptop (1TB Storage) with primary high-speed fiber internet and power/internet redundancies in place for 100% uptime.
Verified
